Archives of Press

The Standards for Technology in Automotive Retail (STAR) today announced the publication of its groundbreaking Automotive Retail Domain Model; a comprehensive and unified data architecture designed to both modernize and standardize data exchange across the automotive retail industry. 

The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has added Sailfish Software to its growing membership compiled of automotive manufacturers, technology providers, and retail automotive dealerships. Sailfish Software is STAR’s latest Associate Member organization- a distinction reserved solely for start-up or nonprofit organizations. Associate Members are nonvoting members or STAR and ineligible to run for its Board of Directors. 

The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has released first standards for fleet vehicle rentals and loyalty customer leads for retail automotive.  

The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has released French and Spanish language translations for the multiple updates launched earlier this year to its Dealer Infrastructure Guidelines (DIG) for retail automotive. These translations, the first since 2019, focus on better definitions, business continuity and data management.

The Standards for Technology in Automotive Retail (STAR), the leading automotive IT standards organization, announced that it has hired leading automotive industry veteran, Steve Zadoorian, as Executive Director. Reporting to STAR’s 2025 Board of Directors and Officers, Steve leads the day-to-day operations of STAR, oversees the development and updates of its standards, provides visionary leadership, and drives stakeholder engagement from the organization’s members.

he Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, has published its first Deal API standard for automotive. The Deal API standardizes the management and exchange of deal-related information within automotive retail, thereby facilitating seamless communication between manufacturers, dealers, and service providers. The Deal API is also part of STAR’s larger initiative to create a comprehensive domain model that maps the entire retail automotive sales process.

The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, has published its first Sales Lead API standard for automotive. Built to standardize the sales lead data within automotive retail, the Sales Lead API facilitates seamless communication between manufacturers, dealers, and related service providers.

The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has added MileOne Autogroup to its growing membership compiled of automotive manufacturers, technology providers, and retail automotive dealerships. With MileOne Autogroup representing 25 brands at 66 dealership locations, this addition adds an important voice to STAR’s emerging standards for the automotive industry.

The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has released multiple updates to its existing Dealer Infrastructure Guidelines (DIG) for retail automotive. The current DIG focuses on better definitions, business continuity and data management. It’s also more prescriptive in nature- providing added guidance for the automotive industry desiring to achieve the DIG recommendations.

The Standards for Technology in Automotive Retail (STAR), the leading automotive IT standards organization, announced the election of its 2025 Board of Directors and Officers. The Board consists of three representatives elected from its member organizations of technology providers, three representing its retail dealership members and dealer associations, and three from its membership of automotive manufacturers.