CI&T Joins Leading Automotive Technical Standards Association, STAR
The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has added CI&T, a global partner for tech-integrated business solutions, to its growing membership compiled of automotive manufacturers, technology providers, and retail automotive dealerships.
DealerBuilt Joins Leading Automotive Technical Standards Association, STAR
The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has added DealerBuilt to its growing membership compiled of automotive manufacturers, technology providers, and retail automotive dealerships. DealerBuilt has joined STAR as an Associate Member organization. Associate Members are nonvoting members of STAR and are ineligible to participate on its Board of Directors; however, they are actively involved in STAR’s various technical workgroups.
STAR Releases Practical AI Governance Guidance for Franchised Automobile Dealerships
STAR (Standards for Technology in Automotive Retail) today released its first AI Governance whitepaper designed specifically for franchised automobile dealers. The resource explains how AI—from machine learning to generative and conversational tools—is currently reshaping dealership sales, service, inventory, and customer experience. STAR’s AI Governance Guidance also provides clear guardrails to deploy AI responsibly in retail automotive.
AI and AI Governance in Automotive Dealerships
View and Download: A STAR Whitepaper for Franchised Automobile Dealers
STAR Unveils Industry-Defining Retail Automotive Domain Model to Advance Data Interoperability and AI Transformation Across the Entire Ecosystem
The Standards for Technology in Automotive Retail (STAR) today announced the publication of its groundbreaking Automotive Retail Domain Model; a comprehensive and unified data architecture designed to both modernize and standardize data exchange across the automotive retail industry.
Sailfish Software Joins Leading Automotive Technical Standards Association, STAR
The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has added Sailfish Software to its growing membership compiled of automotive manufacturers, technology providers, and retail automotive dealerships. Sailfish Software is STAR’s latest Associate Member organization- a distinction reserved solely for start-up or nonprofit organizations. Associate Members are nonvoting members or STAR and ineligible to run for its Board of Directors.
STAR Announces New APIs for Automotive Fleet Vehicle Rentals and Loyalty Customer Leads
The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has released first standards for fleet vehicle rentals and loyalty customer leads for retail automotive.
STAR Announces French and Spanish Language Translations for 2025 Dealer Infrastructure Guidelines
The Standards for Technology in Automotive Retail (STAR), automotive’s leading IT standards organization, announced that it has released French and Spanish language translations for the multiple updates launched earlier this year to its Dealer Infrastructure Guidelines (DIG) for retail automotive. These translations, the first since 2019, focus on better definitions, business continuity and data management.





